HFMK03301U FM, Module 1: Organizational and institutional analysis

Volume 2016/2017

Master in Film and Media Studies, 2016-curriculum + 2013-curriculum


This course provides a comprehensive overview of media institutions and organisations, their emergence, structuration and contemporary transformation. Participants will be introduced into classical and modern sociological theory of institutions and organisations as well as theories of management. Applied to the media, the course will offer a comprehensive overview on the emergence of global media industries which comprise several organisational types and institutions that range from public to private, from hierarchical to networked. The focus will be on comparison in two dimensions: first differences and similarities of types of media institutions and organisations (film, news, broadcasting and intenet) and comparison across different social and cultural contexts (within Europe and beyond).

Lectures held in English (Miklos Sükösd)

Seminars (A, B og C)

A: Media and Politics (Miklos Sükösd)

This seminar explores the interplay of media and politics in several contexts.  On the one hand, we focus on political communication: how political actors (including NGOs) adapt to the media environment and use media to communicate with their supporters. On the other hand, we examine media policies: how political elites regulate media institutions and organizations.  We compare media systems and political communication in different parts of parts Europe and the United States.  Non-democratic media politics in Russia and China are also discussed.  At the level of global media organizations, we examine the competition and soft power efforts of democratic and non-democratic actors in satellite television and hybrid propaganda.  The course covers political journalism and news in social and traditional media; political marketing, branding and campaigns; and media markets and ownership.  Some aspects of popular media culture are also explored from a political perspective. 

B: Authorship, Regulation, and Cultural Heritage held in english (Casper Tybjerg) 

This seminar will take an institutional approach to the concept of authorship. It will examine the way authorship functions within the larger institution of cinema, particularly art cinema, and how it affects the way films are marketed, interpreted, and regulated, with particular attention to censorship and copyright. We will also examine the institutions safeguarding the cultural heritage, particularly in the field of cinema, and how they are affected by the idea of authorship and by copyright regulations. 

C: Newspapers and journalism: organizational and institutional perspectives held in English (Hans-Jörg Trenz)

The seminar applies an institutional and organisational perspective to the study of journalism. It introduces into different methods and research designs and their relevance for the study of news production. Participants will develop case studies of single news organizations working practices, routines and performance. The focus of the seminar is comparison: Participants will develop an understanding of the diversity of organizational culture and practices of news production. They will further learn to compare media systems, convergence and divergence in Denmark, Europe and the world. The seminar further aims to develop an understanding of current challenges to the profession of journalism. The future of journalism will be discussed in relation to the potential of online news production and the particular organisational modes and revenue models linked to it.


Learning Outcome

Master in Film and Media Studies, 2016-curriculum:

Module 1: HFMK03301E

Master in Film and Media Studies 2013-curriculum:
Module 1: HFMK03011E


Lectures and seminars
CEMES students will attend seminar C + the lectures
  • Category
  • Hours
  • Course Preparation
  • 364,5
  • Guidance
  • 1
  • Lectures
  • 14
  • Seminar
  • 30
  • Total
  • 409,5
Type of assessment
Seminar A: The exam will be conducted in English
Seminar B: The exam will be conducted in English or Danish
Seminar C: The exam will be conducted in English or Danish
Criteria for exam assesment

Links to Curriculums:

Master in Film and Media Studies, 2016-curriculum:


Master in Film and Media Studies, 2013-curriculum: http:/​/​hum.ku.dk/​uddannelser/​aktuelle_studieordninger/​film_medievidenskab/​Film_and_Media_Studies_2013.pdf